Passenger-flow planning
Arrival, departure, security and baggage zones chosen for your audience.


OmG Street Sense · Service
Premium formats at airports and railway stations that reach travellers, business decision-makers and affluent audiences when they have time to look.
Overview
Premium formats at airports and railway stations that reach travellers, business decision-makers and affluent audiences when they have time to look.
Airports and major railway stations offer something rare in outdoor advertising: an audience with time on its hands. Travellers wait at gates, walk long concourses and queue at baggage belts, which means longer dwell times and higher attention. Airport branding also reaches business travellers and affluent consumers who are hard to find elsewhere.
OmG Street Sense plans airport and railway campaigns around passenger flow, choosing between arrival and departure zones, digital screens, backlit panels, trolleys and larger domination packages. Airport media is typically sold through concession holders with their own rules and production specifications, and we manage those requirements so your campaign goes live smoothly.
What's included
The scope is tailored to your brief. These are the parts most Airport & Railway Branding engagements include.
Arrival, departure, security and baggage zones chosen for your audience.
Backlit panels, digital screens, trolleys, gantries and domination packages.
High-footfall station formats for mass reach.
Specifications and approvals handled with media concessionaires.
Creatives produced to each venue's technical requirements.
Photographic proof and monitoring through the campaign.
How it works
Business, leisure or mass audience, and which hubs matter.
We select zones and formats along passenger flow.
Creatives are approved by the venue and produced to spec.
Installation is checked and proof is shared.
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FAQs
Brands targeting business travellers, affluent consumers and decision-makers, as well as launches that need a premium, national-feeling presence.
Yes. Railway stations deliver very high footfall and mass reach, while airports deliver premium audiences with longer dwell time. Many plans use both.
Airport and railway media usually involve concession holders with their own creative and production rules, which we manage on your behalf.
We live by one line: Making every brand-comm right.

Start a conversation
Tell us your brief. One accountable OmG team will come back with a plan, a timeline and a clear scope.